Made for the feed

Social campaigns, one project at a time. Tap any video to play it, and open a story to see how it was made.

01 · Launch campaign

2026 Ford Mustang GTD

A car I helped build was about to hit the street, so its reveal had to feel as fast as the car: a smoke Reel to reach people, then a seamless carousel to hold them.

Self-initiated concept. Not affiliated with or endorsed by Ford Motor Company.

Read the story : 2026 Ford Mustang GTD
  • JM Design

    Something street legal, but just barely, is coming out of the smoke. A ten-second teaser, built in Photoshop and After Effects. #MustangGTD #StreetLegalButJustBarely

    JM Design · Original audio

  • Seamless Carousel

02 · Content series

Devsign8 Instagram Safe-Zone Toolkit

Instagram covers part of every post. This toolkit shows exactly which part, for every format, and builds the canvas to avoid it.

Read the story : Devsign8 Instagram Safe-Zone Toolkit
  • JM Design

    Your logo is under Instagram's share button right now. Reels need 130px clear on the right, not the usual 65. #reelstips #graphicdesign

    JM Design · Original audio

  • JM Design

    A square post loses 135px from each side on your profile grid. Keep your logo inside the middle 810px. #instagramtips #graphicdesign

    JM Design · Original audio

  • JM Design

    A Reel cover can't be edited after you post. It has to work at 9:16 and as a 3:4 grid tile, cropped 240px top and bottom. #reelstips #instagramtips

    JM Design · Original audio

  • JM Design

    The bottom 672px of your Story belongs to Instagram. The reply bar, link sticker and music ticker sit on top of it. #instagramtips #graphicdesign

    JM Design · Original audio

  • JM Design

    Your 4:5 post loses 34px per side on the grid. Enough to clip a logo that sits close to the edge. #instagramtips #graphicdesign

    JM Design · Original audio

  • JM Design

    Your profile photo loses its corners, every time. Instagram shows your 1080 × 1080 upload as a small circle. #instagramtips #branding

    JM Design · Original audio

  • JM Design

    Instagram never covers a feed post. The username sits above the image and the buttons below, so the whole frame is yours. #instagramtips #graphicdesign

    JM Design · Original audio

  • JM Design

    Slide one sets the shape of every slide after it. Build every slide at 1080 × 1440 and nothing gets cropped. #carouseldesign #instagramtips

    JM Design · Original audio

  • JM Design

    Only the centre circle of your highlight cover shows. Centre your icon both ways inside the middle 720px. #instagramtips #branding

    JM Design · Original audio

  • JM Design

    One 9:16 master. Four placements. No re-cutting. Keep 270px clear at the top and 672px at the bottom. #reelstips #socialmediadesign

    JM Design · Original audio

03 · Poster series

2026 Lexus NX

One design, three posts: the finished poster for detail, a Reel that builds it for reach, and the build itself, because showing the process is what earns trust.

Self-initiated concept. Not affiliated with or endorsed by Lexus or Toyota.

Read the story : 2026 Lexus NX
  • NX 350h Poster

    JM Design 240 HP. 200 km/h. Self-charging. A Lexus NX 350h poster, designed from scratch in InDesign. #posterdesign #indesign

  • JM Design

    Same poster, now it builds itself. Animated in After Effects, with sound timed to the car. #motiondesign #aftereffects

    JM Design · Luxury · Sub_Clair

  • JM Design

    How I built the poster in InDesign, in ten steps. #indesign #posterdesign

    JM Design · Luxury · Sub_Clair

04 · Experiments

Exploring viral trends

Where I try the formats and trends taking off on Instagram, to learn what makes people stop scrolling.

  • UNF: Term 2 done, Term 3 ready

    JM Design Term 2: done. Term 3: ready. Back to building, one term closer to the finish line. #UNF #GradSchool

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